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Alexander &CO. has been conceived as a design agency with a charter to provide the highest quality of conceptual and strategic thinking coupled with a robust breadth of execution infrastructure.

Core to this philosophy is an ability to move with versatility through architecture, interiors, styling, visualisation, project management and branding within an ethos of an incomparable client journey. This is central to our success.

Collaboration is the key to our success. No client journey or brief is the same and our ambition is to ensure that both the outcome and experience is specific. We conceive each project passionately and believe in what we do.

We do not utilise an office ‘style’, but lead our clients through a robust, transparent and rigorous process.

Our team is cultured to remove redundancy from the challenging design and approval landscape and focus upon the ‘why’. Ultimately, our ‘why’ is to foster a market leading agency for design and culture creation, where the product of our practice is both spatial, community and philanthropic.

We continue to provide cost competitive and award winning projects with a focus on active communication, highly engaged client liaison and robust skill sets.

Our projects are completed with excellence.

Our team and community are our very first focus. Our successes as a culture will be measured by how well we have succeeded for each individual. Maintaining close communication, empathy and support whilst building targeted goal setting and training for team members is vital to our commercial and cultural success.

Our studio is a passionate and experienced team of architects, interior designers, marketers and support staff. Our people are driven, innovative and community focused.

Samantha Birtles

Associate Director

Samantha is the operational director of Alexander &CO. and is highly effective and engaged within each project, their unique philosophies, strategy and delivery. Samantha’s role is to ensure our skilled team delivers project excellence from concept through to hand over.

Jeremy Bull

Principal

Jeremy Bull has over sixteen years experience and is Founder and Principal of Alexander &CO. As an architecturally trained practitioner, Jeremy’s role is now focused on the creative direction of the firm, practice projects and the creation of successful leadership and culture.

Charlene Cong

Associate Director

After gaining valuable international exposure with Ministry Of Design in Singapore, she returned to Australia and worked on a variety of commercial, workplace and retail projects.

Since joining Alexander &CO. Charlene has been responsible for the successful delivery large scale commercial, hospitality and residential projects across all facets of the project process, within both local and international markets. Her versatility as a practitioner has allowed her to create engaging spaces tailored to each client and brief, with a strong focus on design detailing and technical resolution.

Nicole Duncan

Designer

Nicole graduated with a Bachelor of Design in Interior and Spatial Design from UTS. She has an interest in the potential that existing and historic architectural space holds and the ability to transform it through our actions.

Mengxi Deng

Designer

Mengxi is intrigued by the process and challenge of design, the mix of creativity and technicality it requires and how every great concept all starts with a single idea.. She is a qualified Interior Designer and is also a former language teacher.

Madison Fay

Designer

Madison has a passion for furniture and art and aspires to create beautiful bespoke interiors emphasising textural details, tone and light. She is a Honours Graduate of Interior Architecture at the University of New South Wales.

Lucy Forlico

Designer

Lucy graduated with a Bachelor of Design in Interior & Spatial Design at UTS Sydney. She has a keen interest in design, the creative process and seeing projects come to fruition.

Tess Glasson

Marketing Director

Tess has been working within the PR and marketing communications space for over 20 years and has enjoyed working alongside some of the world’s leading consumer lifestyle brands. She has developed a keen understanding and passion for strategy and brand development and is excited about working with Alexander&Co to further their international and local brand positioning. Tess has a Bachelor of Business Communications.

Sophie Harris

Team Leader

Sophie is an Architectural Graduate from the University of Technology. She gained experience in Tokyo working with Sou Fujimoto and Jun’ya Ishiami. Sophie is excited by the collaborative process involved in realising design solutions from project conception to execution and is driven by ideals in creating personal human experiences.

Lucia McKenzie

Lucia is a graduate of the Design Centre Enmore with over a decade in the industry working across commercial, hospitality and residential sectors. After gaining experience in Sydney, Lucia spent 4 years in London as an Associate at the renowned British architecture firm Squire and Partners. Lucia approaches each project with a keen eye for detail and strong management skills, ensuring the best outcome.

Ana Mercado

Larissa Raywood

Project Designer

Larissa graduated with a Distinction in a Bachelor of Fine Arts in Interior Design from The School Of Visual Arts, New York City. Her design career was established with Perkins + Will in the commercial sector, working on major educational and healthcare design projects in both her native NYC and throughout the Middle East. She is passionate about pushing boundaries and researching new design approaches ensuring the end result is an intuitive and personalised solution.

Jay Sethasastrakorn

Designer

Jay studied architecture at King Mongkut’s University of Technology Thonburi, Thailand and graduated in 2011. He worked in Bangkok for Studiomake and Architects 49 after completing his degree and moving to Sydney. Since joining the team at Alexander & CO. Jay has enjoyed working on numerous hospitality projects in his design support role.

Katie Snow

Katie graduated with a Diploma of Interior Design and Decoration from Sydney Design School and has worked across multiple design related platforms including interior sales and customer service roles.  She has a keen interest in art and beautifully designed furniture and is excited about creating engaging and beautiful spaces.

Rachel Wan

An awarded alumni of UTS, Rachel has since worked across various scales of design in Copenhagen and Sydney. As a creative she strongly believes in intimate design, finding opportunity in unexpected places and the proactive cross-pollination between individuals of different fields.  Rachel is a faculty member at The University of Technology Sydney, teaching in Architecture and Interiors.

Cooper You

Cooper is currently studying a Bachelor’s Degree of Architectural Studies at the University of NSW. Cooper believes Architecture has the potential to capture the intricacies of the human condition. He hopes to be apart of a process which creates momentary spatial experiences that has an everlasting impact and inspires the perceptions of the observer.

Our vision, our core and our why is to challenge beliefs of the built environment in every facet of our work,creating spaces for people who passionately believe in the value of our design landscape. We believe that exceptional design directly changes the world around us, creating greater connectivity, experience and sustainability.

Our world will be one in which every project creates a unique value for its user, where the outcomes of our work are a greater, richer environment and a fulfilled and more connected community.